Redken Shades Eq Review!!! - Hair Color Tips & Tutorial!!!

Today, we're gon na be talking about one of my many obsessions and that is shades eq, the absolute best product for previously colored hair. When you either want to glaze, you want to refresh you want to add some shine so stay tuned as we've reviewed before. There'S three zones to the hair, but let's take a look at them. One more time really quickly zone 1, anything from the scalp to about an inch and a half away from the head or virgin hair zone 2, then, is anything from the mid links. All the way to the ends and zone 3 are those ends that are a little bit compromised. They'Ve been previously bleached colored. Maybe they have some mechanical damage. The client doesn't want to cut them, but she would like to make sure that they look great that's zone 3. Not everyone has a zone 3. But if you do, you want to make sure that you're, using the best product and my absolute favorite product to use on anything that's either been previously colored or we've used. Decolorizer on is shades EQ by Redken now shades EQ is an amazing, acidic demi-permanent, hair color and it has many many different shades. So anything from dark, like my hair, all the way to a light, glaze and including crystal clear to dilute shades EQ is going to be your best friend. Why? Well, because, first and foremost, it's a combination of oxidative as well as direct dyes. What does that mean? It means that it's longer-lasting than a temporary or a semi-permanent hair color it lasts longer. It penetrates a little bit deeper. It also has a developer or a processing solution, as it's called specifically for shade. Dq we've got our regular processing solution and we have the new a little bit thicker processing solution, which they say is for precision application. I prefer this one simply because I'm not always the cleanest colorist, but this helps me stay a little bit less messy. If you will, the idea is that it's a low hydrogen peroxide only enough to develop the dyes that are within the bottle of shade DQ. It doesn't have any alkaline, so there's no lifting of the cuticle no further damage and because it's acidic it helps to close that cuticle back down while adding shine, dimension, glazing or refreshing your clients hair. So I wanted to show you a little bit about shades eq and what i really mean by oxidative and direct dyes. So, let's mix a little bit so we're gon na take this bottle that red can has, and just for this purpose, I'm gon na go ahead and use the original processing solution. If you usually use a scale to measure, then use a scale, we're just sort of winging it, so you can have a little bit of an insight into what this looks like. So, let's pour some here if you're not watching but you're listening, I'm not peeing, alright, and next we're gon na use the fave fave fave for everyone. You know we say when we're cooking, if you cook at home that a sauce can make anything taste good, zero. 9V can make any hair look good, so the V is for violet, meaning it counteracts any yellow or unwanted undertones and we're gon na go ahead and pour that in here, an equal amount with the processing solution and set that to the side. And what I'd like for you to notice actually, is that it's clear now: that's because those dyes that are inside of the 0-9 V are oxidative dyes, so they need the processing solution and time to develop into what they're going to become. So we just go ahead and we squeeze a little air out and we just gently shake it so that we mix it together and we're gon na set it to the side and you're gon na see how it starts to oxidize and, in the meantime, we're gon Na talk a little bit about the best practices for using shades eq, here's the thing i'm busy, sometimes in the salon, i've got a lot of clients and when i'm in this kind of rush, then i do some things that maybe it's not following the rules. I sort of liken it to learning to drive. So when I learned to drive you had to do all of this SH mikkel tree right, you had to walk around the car to make sure the tires weren't flat you had to get in and you had to move the seat. And then you had to check the mirrors check the mirrors and both hands one at ten one at two now after I got my license and I was driving a little bit all hell broke loose, I'm speeding down the way, I'm eating Taco Bell burrito. I may be putting my mascara on as I'm stopped at a stoplight and that's okay, so long as I knew what the rules were and what the consequences were for breaking those rules. Redken gives you some very specific rules for the processing and application of shades eq. Why? Well, because we have the top top top labs at Redken, developing products for us and they help us understand what is in the bottles and how best to use them. So, typically, you would want to place shades EQ or apply shades EQ on dry hair. Now, there's many reasons why you'd want to do this. The first reason I want to see what, where I'm starting like what color am i starting with, so that I formulate correctly, do I need to light in the formula or darken the formula. The second reason is because, if there's a lot of porosity like the ends of our friend Sarah's hair here, then it might grab differently if there's some water in there, because a water molecule is quite heavy. The second thing - that's really important - is processing for 20 minutes. Now, as I mentioned, you can see it's starting to change colors and that's because the oxidative dyes are developing an oxidative dye starts out clear and colorless it penetrates into the hair shaft and it starts to with time become the dye molecule. It always always meant to be meaning, it grows up and it in this case is going to be a violet. Now, if I take this off before 20 minutes, what I'm risking my consequence, then would be that it might not be as violet as I would like for it to be to counteract any of the unwanted undertones. Have I ever put shades EQ on wet hair at the back bar for five minutes? Absolutely - and I probably will do it again in the future, but I also know that sometimes what I end up with is something that fades quickly and my client comes back and she needs another glaze and she's, not always happy yeah. I don't like when they're. Not that's a little bit about shades EQ, it's your best friend when you're coloring the zone, one without an alkaline color, no matter what color line you're using shades. Eq acidic did my permanent zones. Two and three is going to be your best friend and it's gon na be something that the clients come back to you for don't forget to subscribe, like comment down below and, of course, ask questions. If you have any and we'll be sure to get back to you, thanks for tuning in between the sparkles