How 1950S Women "Weatherproofed" Their Hair
"Curls last until you cut them off." Apparently if users of this product were dissatisfied with the results they'd have to shave their heads.
These days you'd have to go to a hardware store to purchase what women were putting on their hair in the 1950s. Weatherproof silicone coating? Today it's sold as Thompson's® WaterSeal® and used for waterproofing wood and concrete. At any rate, silicone coatings for "weatherproofing" hair were soon overshadowed among hair care products by the far superior epoxy resin coatings which enabled hair to withstand Category Five hurricanes.
Watch this daring test of pin quick, a lasting pin, curl permanent weather cap, weaken it water can't wash it out. Richard had nuts new pin quick with silicone, it's weatherproof watch these two swatches of hair dry, the ordinary pin curl wave, hardly curls at all, but see this strong, pin, quick, curl soft casual, curls, beautiful silicone jeans. It'S the one, pin curl wave that really works. Curls. Last, can you cut them all? Pin quick by Richard Richard Richard had not now introduces the first new home permanence. In years it's new quick with the first crystal pure wave lotion, to give you fashions newest natural look with half the waiting work. You quick takes half the winding time, half the curlers and give you a complete full body wave, it's perfect for the latest natural style and look quick new crystal pure lotion can be recapped, giving you two waves in a bottle. Remember only Richard Hudnut new quick gives you that beautiful natural look with half the work better, get it quick.
Comments
Ciocia Rynia: I love how they call the look "natural"
Shari D57: Yes. It was. The marketing idea was that you could recap the bottle for future usage, and not have to discard it after the first time you opened it. This made it appealing as more economical than having to purchase a brand new bottle for each use. Permanent wave and hair coloring chemicals were not so lucky. It was one use and out for them.
Sorga: Well de-frizzing products and shine serums still use silicone today, so apparently yes, every gal does want that.
Dorothy Sullivan: I remember using Richard Hudnut egg creme shampoo as a teenager.
Shari D57: Apparently a highly successful businessman recognized as the first American to achieve international success in the.cosmetics industry from the late 1880s until Hudnut sold the business in 1916 and retired to France. His company was acquired by the William R. Warner & Company, which became Warner-Lambert in 1955. In 2000, Warner-Lambert was purchased by Pfizer Corporation, now the world's largest pharmaceutical corporation. From wikipedia - can't post the web address here.
kerryincolumbus: LOL this video was fantastic, for as much as a home-perm can be fantastic.. I wanna see some Dippity-doo commericials as well.... my mother used Dippity-doo from the 50s clear thru to the 70s and when it wasn't marketed anymore, she cried for an entire day! LOL
D’Lou: From silicone hair to silicone implants . . . It sure has moved around, huh?
Queen Barbie: “ curls last until you cut them off “ GREAT !
Jana Tweedy: @sunjy5 The thing is that waving lotion usually deteriorates 24 hours after you open it up so this stuff must have been abnormally strong. They never mention the neutralizer which is the lock-in step for perms. The silicone for the Pin Quick formula actually served no purpose and probably interfered with the ammonium thioglycolate that usually is the chemical breaking disulfide bonds for the perming process. Yes, I am a hairdresser.
hebneh: "Beautiful silicone sheen!" What every gal wants on her hair.
Kelline Pickett: Nowadays we can't even say the name "Hudnut" without cracking up. hahaha
0Lottee0: Look man, in the event of nuclear annihilation my hair is gonna look fuckin' baller.
S. Tiffany Smith: Not grow it out, but cut it off??? That's quite the risk for Mr. Hudnut's product.
JENDALL714: An elegant hair product for a more civilized age!
nowhereinslowmotion: I used to have straight hair, now I have waves and frizz and flyaways, lol.
TK W: I bet this is the reason my grandma permed her hair until she died in 2002. She did it for "body".
Electra Glide: Now with added sheen-enhancing "asbestos crystals" and "radium-226" for that beautiful GLOW!
Sally Lemon: the times when women started the short hair trend and they thought it was cool. now we're back to long hair, back to 17th century. proof? Look at today's shampoo commercials. weatherproof hair? we're now back to using headscarves.
Ella Garcia: I wear my hair like this
scorchedcandy: Geez, I'm naturally wavy haired and I wish I had straight hair. XD
I, Adaora: Yikes the chemicals in that stuff....!
Dolores Huntoon: Love that TV commercial!!!
Allena James: If only I lived back then. Simpler times.
jstrife: It's Evelyn Patrick narrating! She is so terrific. Watch her ad for Revlon 'Snow Peach' to hear more of that terrific voice.
aroradreem: I will see if my salon carries this
Thomas Burr: It all sounds like high technology to me.
Vinnie Corbit: Dick Hudnut will make your hair... CURL!
yamiarisu49: I highly doubt this is going to work with humidity.
Mr. Cold: QUICK I NEED SOME HUDNUTS!
lonewolf2545: What about a woman who had hair to her hips and dressed like women did in the 50's.
parchmentandquills: wtheck...she didn't even come back out of the water!!!!
milah2010: Wait so the bottle is only worth 2 uses? lmao
Shannyn Tyler: This is the 1950's hun. And silicone strips the hair.
Shari D57: Yep you can. Not that you SHOULD - just that they are out there.
nowhereinslowmotion: while straight hair is in style, i mean lol.
Riley Pichie: Silicone? O.O What the Hudnut?
DPinAP: No, I think it was the name Richard "HUDNUT"! Just not catchy. Thank God he didn't use "Dick" as his first name.
太洋仙子🌞: Natural
Xzagobag: That would be even more amazing. Why do you ask?
Lady Croft Bayonetta: it was a perm at home nothing more
maureen molitor: I can smell the perm.
Valtamerisielu: I know this isn't good for the hair but just saying, female hairstyles back then were /so/ much better than gross hairstyles of today! (in my opinion!)
sarah louise: bloody awful old lady hair
JeffersonDinedAlone: The company went out of business. Guess the products were really shit.
desarie: looks very june cleaver.
Bryan: So...a perm?
Liz Loria: Hey ,what ever...but women back then were gorgeous ..
Todd Grogg: Those are beautiful lady's.
Cissy2cute: Richard HUDNUT? Seriously now...
Bunga Rin: people in 50's aready have waterproof camera?
Dolores Huntoon: How's that for a really big splash!!!
Peter Depaola: Well I suppose you would know best!!! Enjoy
vladimir smith: Silicone is HORRIBLE and tottaly damaging for hair.
nowhereinslowmotion: yeah while straight is in.
lonewolf2545: Just curious.
Rudy Mertens: hehehe xD turn on captioning
Kelline Pickett: Okay haha
gu goop: Frizz
Xzagobag: I prefer women with longer hair but back in the 50's the women looked amazing with short hair. It probably has to do with how classy and feminine they dressed to go along with it, because a women in jeans and a t-shirt with the same hair style would just be off putting.
Jon Williams: no one should ever...EVER get a perm, did some woman think " you know what would be a good idea? if I had some way to look like I shaved a Poodle and stuck it on my head!!" Please never do that to yourself or let others do it..... beauty may be in the eye of the beholder, but perms are ugly on everybody! lol =oP
IndyMode: hair was so ugly back then.
bluedasher74: Why were the hairstyles in the 1950s so old fashioned and so matronly????? Those hairstyles made women look much older than their age.