Chromatics Beyond Cover Haircolor Beyond Gray Coverage

How many of you have had problems in the past trying to achieve perfect color results on higher percentages of gray? It seems at times that, in order to get the coverage I was looking for, I would have to deepen my formula. Then the beautiful reflex that I was promising my client would disappear. Her hair would cover, but just seemed well brown. It was a never-ending struggle with certain clients to get it right. Hi, i'm Redken artist, Alesia marcano. Let me introduce you to retconned chromatics beyond cover age. Defying permanent color with zero ammonia, this breakthrough formula with protein extracts: argan oil, ceramides and antioxidants, leaves the hair two times fortified and two times smoother than before. Coloring it features pre, blended shades, specifically calibrated for clients, with 75 % or more gray. There'S no dullness no browning out just multi-dimensional 4d color that gives every skin tone a radiant glow only for Redken NYC salon, color specialist, the uncover does more than just cover high percentages of gray. It'S beyond cover hi, I'm Daniel Dao, Redken, education manager for hair, color and texture. Let'S start and talk about traditional gray coverage and its challenges. When we define great coverage itself, we are talking about minimizing the contrast between the pigmented and non-pigmented strands. While there may be varying opinions on what amount of variation is acceptable, getting that coverage can be a difficult task. So let's talk a little bit about gray hair and what makes it different and difficult to cover as our hair ages, cellular activity slows down, causing a drastic change in the overall look and feel of the hair. There'S a loss of melanin causing our hair to turn gray and a loss of lipids, causing a diminished shine and elasticity additionally, because there's reduced protection of their it's more susceptible to mechanical and environmental damage. Overall aging strands can be stiff and dry. Sometimes resistance can be a problem. Gray. Hair can be more coarse, making it difficult for the color to penetrate there's, also a lack of warmth and depth. We can sometimes compensate by adjusting our formulas, but because gray hair lacks pigment, it offers no contribution of an undertone while it's being lifted, so our results can end up looking flat and lifeless. Let'S start with the oil delivery system. Odl squared is a breakthrough. Zero. Ammonia carrier system that revolutionizes the way active ingredients are delivered to the hair strand. This unprecedented oil base increases the option potential of the hair coloring system. First, a mixture of dyes, oil and protein extracts surrounds the hairs cuticle this oil coats, the hair fiber and boosts the option of the alkaline agent mono ethanolamine, MEA, by increasing its penetration of the hair fiber. Next, the ODF Squared propels the dyes and protein extracts into the cortex, and the results is two times fortified. Hair and brilliant color chromatics beyond cover leaves the hair two times smoother than before, coloring, with long-lasting conditioning and respect for the hairs. Natural lipid balance based on the traditional level system beyond cover uses an alphanumeric labeling system to make formulation easy for everyone. Sense beyond cover is intended for clients, with more than 75 % gray. The palate is comprised of pre blended shades that all contain the background needed for the shade at that level, plus the added reflect from that family because chromatics beyond cover helps preserve the shades reflect. It makes it a real time-saver in the salon by offering consistent and predictable results beyond cover mixes in a one-to-one ratio with 20 volume, chromatics oil and cream developer processing time is 35 minutes at room temperature do not use heat. This is now using our Redken principles of consultation. We discovered that Nell has an average abundance of hair with a medium diameter and was previously color treated. Her gray hair is brittle and dry, which makes her the perfect candidate for chromatics beyond cover. We also discovered that she is closest to an oblong face, shape and has a cool skin tone. Nell is a natural level 5 and she has 75 % grey in the back and 90 % in the front around the hairline. My formula is chromatics beyond cover 8g. I 8.32 mixed equal parts with 20 volume, chromatics oil and cream developer. This is Barbara. Using our rake in principles of consultation. We discovered that Barbara has an average abundance with a fine diameter. We also discovered that she's closest to an oblong face shape and has a cool skin tone. Barbara has 100 % gray her gray hair is brittle, so chromatics beyond cover is the perfect choice to cover her gray, hair and smooth her texture. My formula is chromatics Beyond cover 10a geo 10.13 mixed equal parts with 20 volume, chromatics oil and cream developer. I chose that shade because we wanted to add some soft ash gold tones without going too dark and that's still going to keep her relatively low maintenance. We'Re now ready to mix our beyond cover formula and start our application.